Catherine Campbell is responsible for Earth Equity Advisor's marketing and communication strategy, focused on clients, prospective clients and the media. She has developed content campaigns & strategy for companies such as Vertex Innovations, Nissan, Strong Project, and Wine Trail Adventures as well as bestselling authors and some of the top sales and social influencers in the U.S.

Her writing and business expertise have been featured in The New York Times, Harvard Business Review, Bloomberg, and The Daily Muse. She founded Bright Planning, a strategic marketing consultancy based in Asheville, North Carolina, which currently serves companies across the country.